• resume (an activity) after an interruption.
    “the business renewed their marketing strategy and achieved more”
    synonyms: resume, return to, pick up again, take up again, come back to, reopen, begin again, start again, restart, recommence;
  • More give fresh life or strength to.
    “They would achieve more with a renewed strategy”
    synonyms: revive, regenerate, revitalize, reinvigorate, restore, breathe new life into, resurrect, resuscitate, awaken, wake up, rejuvenate, stimulate;renovate
    “they needed a new strategy to renew their success”



  • the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.
    “The company outsold its competitors with stronger marketing”
    “With more effective marketing the company renewed its sales strategy”
  • the provision of goods or services to meet customer or consumer needs
    “The marketing worked because the company understood the needs of consumers”

The renew marketing formula

When you employ an expert to do something on behalf of your business, do you want to know all about how they do what they do? Or do you just assume things are in safe hands and let them get on with it? Either way, you trust in their expertise to deliver whatever you’ve employed them to do for you. But sometimes, understanding the process involved can be highly beneficial. If you know why they recommend a particular strategy or course of action, you can more fully appreciate the results—and it will give you the wherewithal to build on those results in the future.

The Renew Marketing Process

Although every job undertaken for each client is different, the process followed to deliver measurable results is the same. Renew marketing solutions are, in every single case, based on evidence gathered from you, the client, your assets and information and intelligence about your target audience and competitors. The team investigates your current activities and your history, and carries out independent research of the wider sector in which you operate.

There are five essential stages in the Renew Marketing Process, each one of which contributes to the success of your business.


This is the information gathering stage. The more information available about your business and your past activities, the better we’ll understand what you do, what’s worked, what hasn’t and the better equipped we’ll be to serve you. The relationships formed with our clients are partnerships, based on evidence and measurability. To understand your business and objectives, the analysis phase goes into as many areas as are required to fulfil the scope of the project. Your outline proposal will be measurable and evidence based.


With information gathered and objectives quantified, the next stage is to define the processes required to put the strategy into effect. One of our key marketing recommendations is the use of technology to harmonise the sale and buying processes in order to increase profitability. At this stage, we’ll use our expertise in the digital arena to identify automation opportunities and to specify an appropriate system architecture in line with your goals.


When it comes to marketing, authenticity is the most valuable currency. Once you have systems in place that will allow you to automate your marketing outreach, it’s vitally important to create an online presence that speaks to your audience in an appropriate and consistent voice. You’ll need carefully considered, high quality content and design that has been developed with your targets and measurables in mind.


Once we’ve created the appropriate content, our specialists will integrate it with your marketing and sales processes. This allows for the development of targeted websites, effective SEO, relevant email marketing, and the construction of nurture paths that will carry your prospects from first contact all the way to the sales funnel. By automating your marketing processes, you’ll leaving your sales and marketers to concentrate on building their personal relationships with the sales-ready leads. We’ll deploy and test your automated content stream and then implement your campaigns for real.


Your next marketing activity can only exceed your current one if you learn from your results. Digital management and automated marketing offer huge advantages in the collection of analytics, and your marketing dashboard will provide you with all the information you need to refine and redirect your activities for even more spectacular results.

By working with us throughout this process, you’ll benefit from the expertise we can bring on board. You know your business, we investigate the facts and develop and implement measurable strategies that rely on evidence—together it’s possible to achieve the results you’re looking for.