Mobile compatible marketing
Mobile compatible marketing -ABC guide Mobile compatible marketing – ‘going mobile’ or being ‘mobile compatible’ is one of the most current topics in digital marketing. Customers often ask us to factor this in to our solutions and it is for all the right reasons. This simple ABC gives you an overview of the main considerations […]
Top 5 considerations when thinking about marketing automation
When you’re considering marketing automation there are 5 points that need to sit at the top of your decision making priorities. Although marketing automation has clear benefits for many organisations, the key factors for its success are the same. 1. Data you can use for marketing automation Organisations that have plenty of data are the […]
Why do you need marketing automation? Reduce the cost of communication
Marketing automation is big news in business because it helps reduce costs of communication. It’s simple, machines do things more efficiently than human beings. So what’s actually meant by marketing automation? Communicating can be a costly exercise. When you consider call centres and what it takes to run a call centre. Many businesses have off […]