What is a Custom GPT?
A Custom GPT is your own personal AI assistant — trained with your data, guided by your rules, and tailored to how you think and work.
It’s powered by ChatGPT, but behaves differently based on:
What knowledge it’s loaded with
What goals it’s built around
What tone, boundaries, and logic it’s trained to follow
Think of it like a digital team member that never sleeps, always remembers, and follows instructions without burning out.
What Can It Do?
Your Custom GPT can help you:
✅ Answer customer or team questions instantly
✅ Generate content in your voice, with your structure
✅ Deliver structured insights from messy inputs
✅ Summarise long docs, videos, or transcripts
✅ Walk users through step-by-step processes
✅ Automate parts of your consulting or onboarding workflow
All while staying on-brand and in-sync with your systems.
What’s the Process?
Define the job – We’ll map exactly what your GPT is meant to do (not just how it should sound).
Load the brain – I’ll train it with your files, workflows, prompts, and personality.
Test and refine – Together, we’ll make sure it behaves how you need — not just how OpenAI imagined.
Deploy and scale – Add it to your team, share it with clients, or integrate it into your systems.
Pros ✅
Built around your workflow, voice, and goals
Can replace hours of repetitive work
Doesn’t forget instructions (unlike chat sessions)
Accessible from desktop or mobile
Easy to update as your business evolves
Cons & Limitations ⚠️
Let’s be honest — a GPT isn’t magic.
❌ It can’t always interpret visuals (e.g. architectural plans or diagrams) with precision
❌ It may prioritise language fluency over hard accuracy — especially if not carefully constrained
❌ It’s not a database — it can “hallucinate” if not given clear data or guardrails
❌ It’s only as good as the instructions and examples you feed it
In other words: a GPT can amplify your expertise, but it won’t replace your judgement. That’s a good thing.
What You Shouldn’t Expect
A flawless expert that’s never wrong
A replacement for legal, medical, or regulated advice
A do-it-all chatbot that can build websites, read CAD files, or plug directly into every system
A 100% hands-off tool (we’ll guide you through setup and testing)
Is This Right for Me?
This is ideal if you:
Want to save time by automating parts of your brain
Have specific processes that could be simplified or scaled
Are tired of re-explaining things to clients, team members, or tools
Understand the value of AI — but want help doing it right
🧠 Solo Build
Perfect for single-purpose GPTs
(e.g. onboarding, summarising, content generation)
£295 + VAT
Includes setup, testing, and handover
🧰 Smart System Build
For more advanced flows
(e.g. combining GPT with Zapier, forms, or CRM workflows)
£495–£995 + VAT (based on scope)
Includes:
System design
GPT build + structured prompt architecture
Integration with your existing stack (where possible)
⚙️ Add-Ons & Extras
Notion-based knowledge hub: +£95
Voice and tone training pack: +£65
Monthly support & refinement (optional retainer): from £95/month
🤝 Need Something Bigger?
If you’re looking to build multiple GPTs, or want a full AI-powered delivery system across your business, we can scope a bespoke project.